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Google+ … What’s All the “Buzz” About?

Published on July 23, 2011 By Jason Schroeck

Share So, G+ … Google+ … the new craze. In just a matter of weeks, by invitation only, it has reached over 17 million users. It is the new social network that is supposed to dominate social networks. If I had to compare it to current social networking websites, I would say it is similar [...]

Social and Professional Networking is a Cocktail Party

Published on July 20, 2011 By Jason Schroeck

Share Alright! You are using Social Media to promote yourself or your business right? That’s great! Kudos to you for adapting to a new medium and keeping current. Now let’s talk about how to do it right. I have heard social media networking described once in a webinar as a “cocktail party”. I have to [...]

Businesses on Facebook. Friend page or Fan page?

Published on June 22, 2011 By Jason Schroeck

Share Well if you ask me, I say both. Both has their advantages to getting your business out there, as long as their done right. How do I do it right? Well, first and foremost, I am not an “expert” when it comes to Social Media. I don’t have an online marketing degree or an MBA. I have, [...]

New Company Profiles on LinkedIn

Published on September 30, 2010 By Jason Schroeck

Share Earlier this year, LinkedIn gave users the ability to follow companies in addition to following users. Originally, to follow a company profile on LinkedIn, was much like company pages on Facebook. You were able to receive a stream of news and information from the companies that you chose to follow. Now, users can the [...]

What Your Business Can Learn From McDonalds

Published on September 17, 2010 By Jason Schroeck

Share Are you the McMayor of your local McDonalds? On April 16th of this year, Foursquare held a Foursquare Day Event … 4/16 (get it? 4 ‘squared” is 16 … clever isn’t it?) McDonalds wanted to get involved and they did so by using a location-based marketing campaign. McDonald’s was able to increase foot traffic [...]

5 Tips for Dealing with Complaints on Twitter

Published on September 7, 2010 By Jason Schroeck

Share We hope that you and your business will never need this information, but “just in case”, it’s good to be prepared. Every business, blogger, and the rest of us on social media have experienced it: someone just called you out on Twitter or in a blog. It’s all too easy to get frustrated and respond [...]

4 Tips for Writing SEO-Friendly Blog Posts

Published on September 1, 2010 By Jason Schroeck

Share This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. This post also appeared on Mashable’s website, where we found it and wanted to share the information. In addition to writing for their human readers, web writers and bloggers have [...]

Thank you for your professionalism and expertise

Published on April 11, 2007 By Jason Schroeck

Share Dear Jason: I would like to thank you for your professionalism and expertise to assist me with our Photography Business over the last two years.  Your patience and talents are woven together to make even the most inexperienced with computers feel confident.  Grace Photography has grown and reached a new level with the professional [...]